UFC president Dana White counts Rousey as a personal friend, and said he believes there is little she can gain from taking to the octagon again.
Whether that actually happens remains to be seen, but Rousey is legitimately a huge name who can attract a wide audience in WWE regardless of what she does.
Ronda Rousey is reportedly nearing a deal with WWE. Though there was some chatter of Rousey potentially returning to UFC for one more fight, "Rowdy" announced on several talk shows that she was stepping away from combat sports.
Adding a crossover star like Rousey could boost WWE.
USA Today first reported that a deal between the WWE and Rousey is all but finalized.
The mixed martial arts star has always been rumored to make the move to professional wrestling after her UFC career seemingly ended when she was knocked out by Amanda Nunes inside 48 seconds in December 2016.
Rousey hasn't been the same since, at least in public.
Ronda Rousey first came into the spotlight when she won the Bronze Medal in Judo at the 2008 Beijing Olympics. Meanwhile, she has appeared this year on NBC's "Blindspot", and is filming scenes for a Mark Wahlberg movie called "Mile 22".
Some laid blame on her downfall partially on her focus outside the training room. She could feasibly become a great pro wrestler in the ring, and based on how genuine she is in interviews, Rousey could easily be a relatable character in WWE as either a heel or babyface.
This isn't really Rousey leaving the UFC for WWE, as many have figured her MMA career was over since that 48-second loss last December 31.
The timing of Rousey's arrival would make sense were she to officially arrive in the next few weeks.
Looking back she may reflect that those extra-curricular activities caught up with her, but so too did the rest of the women's field.
But in the WWE, she can control her terms and help craft her own narrative while finding a role that could last for years past her fighting prime.
Such certainty makes this an opportunistic time to evaluate what Rousey brought to mixed martial arts during her frenetic and remarkable reign.